GET READY TO RUN!
CBS ORDERS NEW COMPETITION SERIES,
“MILLION DOLLAR MILE,” FROM EXECUTIVE PRODUCERS
LEBRON JAMES, MAVERICK CARTER, ALLISON GRODNER, RICH MEEHAN AND WARNER HORIZON UNSCRIPTED & ALTERNATIVE TELEVISION
CBS has ordered MILLION DOLLAR MILE (working title), a new 10-episode high-stakes competition series that challenges everyday athletes’ physical and mental toughness like never before with an opportunity to change their lives forever.
The series comes from BIG BROTHER executive producers Allison Grodner and Rich Meehan with Fly on the Wall Entertainment and LeBron James and Maverick Carter with SpringHill Entertainment, as well as Warner Horizon Unscripted & Alternative Television. Jamal Henderson and Philip Byron will oversee the project for SpringHill.
After shutting down the streets of a major city, the Million Dollar Mile course goes up! In this unprecedented television event series, contestants will have the chance to win $1,000,000 every time they run the Million Dollar Mile. Standing in their way is the most challenging course ever designed and a group of elite athletes with one mission – stop the contestants from winning the money at all costs.
“LeBron represents the epitome of strength, vision and determination – all skills one will need to complete this one-of-a-kind course where every runner has a chance to win $1,000,000,” said Sharon Vuong, Senior Vice President, Alternative, CBS Entertainment. “Couple that with Allison and Rich’s unrivaled skill for storytelling and game, and we feel like we have a championship-caliber team.”
“This show takes competition series to a whole new level. It’s intense, it’s entertaining and it has a twist that will have people on the edge of their seats while also creating an opportunity to change the contestants’ lives,” said Maverick Carter, CEO of SpringHill Entertainment. “It’s exactly the type of aspirational content SpringHill Entertainment is about, and we can’t wait for people to experience it.”
“LeBron pushes the limits of what’s possible on and off the court. He sets the bar very high, and we want to bring that spirit to this show,” said Rich Meehan, CEO of Fly on the Wall Entertainment. “Our goal is to create something you’ve never seen before. From a genre-busting concept to cutting-edge challenges to a style like no other, MILLION DOLLAR MILE will push the limits of what’s possible in the unscripted genre.”
For those interested in competing on MILLION DOLLAR MILE, go to www.MDMcasting.com to apply.
About SpringHill Entertainment
SpringHill Entertainment is the entertainment and content company created by LeBron James and his business partner Maverick Carter. Named after the public housing complex where James grew up in Akron, Ohio, SpringHill Entertainment develops creative content across a variety of platforms including digital, documentary and feature films, and scripted and unscripted TV. SpringHill’s growing portfolio of compelling and aspirational content includes a scripted drama series on Madame C.J. Walker with Octavia Spencer for Netflix and NBC’s hit primetime game show “The Wall,” which has been picked up for season three. The production company is gearing up to release an HBO documentary on the great Muhammad Ali with acclaimed director Antoine Fuqua; a multi-part NBA documentary film series for SHOWTIME; “Best Shot with Jay Williams” for YouTube Premium; and the powerful docuseries “Warriors of Liberty City” for Starz. Other upcoming projects include drama series “Top Boy” with Drake and Adel “Future” Nur for Netflix, the David Meyers-helmed feature “Hustle for Legendary,” as well as the action comedy “Public Enemy” with Channing Tatum’s Free Association and a fresh take on the classic “House Party” at New Line.
About Warner Horizon Unscripted & Alternative Television
Warner Horizon Unscripted & Alternative Television is one of the entertainment industry’s leading producers of primetime reality series for both network and cable. A division of Warner Bros. Unscripted & Alternative Television, led by Mike Darnell, Warner Horizon’s Unscripted & Alternative slate includes “The Voice,” “Little Big Shots” and the Ellen DeGeneres-hosted “Ellen’s Game Of Games,” for NBC; “The Bachelor” franchise, which also includes “The Bachelorette,” “Bachelor In Paradise,” “Bachelor Winter Games” and “The Proposal,” for ABC; plus an updated “Love Connection,” hosted by Andy Cohen, and the LIVE musical adaptation of “A Christmas Story” for FOX.
About Fly on the Wall Entertainment
Fly on the Wall Entertainment, headed by Allison Grodner and Rich Meehan, has been responsible for many of unscripted television’s most innovative and genre-defining programs for the past two decades, including 20 seasons of the hit series BIG BROTHER on CBS. With a production slate that spans broadcast, cable and digital, as well as groundbreaking programming in the live and live-streaming space, this well respected company is behind such successful shows as “Celebrity Big Brother,” “Katy Perry: Witness World Wide,” “Flip or Flop Atlanta,” “This is Life Live,” “Ex-Besties,” “Plain Jane,” “You’re Cut Off,” “She’s Got the Look,” “Big Rich Texas,” “The Big Tip,” “Summer Camp,” “OMG! EMT,” “Brat Camp,” “The Family,” “Blow Out,” “Situation: Comedy,” “Family Business,” “Flipped” and the Emmy Award-winning docu-series “The Teen Files.”
* * *